









El Movimiento Paralelo
For the new Metro de Madrid campaign we created an inclusion territory that represents all metro users. A territory that unites the important values of Madrid. A territory that goes beyond a simple campaign, but rather becomes a declaration of intent, because it doesn’t matter who you are, in Metro de Madrid we all have a place. Welcome to ‘El Movimiento Paralelo’.
Campaign





Spot



Christmas Campaign



Christmas Spot


